Louis Vuitton Confirms U.K. Customer Data Breach in Latest Cyberattack

In a troubling sign for luxury retail cybersecurity, Louis Vuitton has confirmed a data breach that compromised personal information belonging to customers in the United Kingdom. The cyberattack, which occurred on July 2, 2025, marks the third known incident targeting LVMH systems in the past three months.

The breach exposed sensitive details such as customer names, contact information, and purchase history, according to a statement released by the company.

“This incident is deeply regrettable. We are fully cooperating with the authorities and have taken immediate steps to contain the breach,”
— Louis Vuitton spokesperson

Pattern of Global Exposure

This latest breach follows a similar cyberattack on Louis Vuitton’s South Korean operations, further raising concerns about the cybersecurity posture of luxury conglomerate LVMH (Moët Hennessy Louis Vuitton).

“The nature of these attacks underscores the evolving threat landscape facing global retailers. No brand—no matter how prestigious—is immune,”
— Marc Delattre, Cybersecurity Analyst

Regulatory Response and Next Steps

Louis Vuitton has formally notified the U.K. Information Commissioner’s Office (ICO) and launched an internal investigation. Under GDPR, companies are required to notify both regulators and affected customers when a breach presents a high risk to individual privacy.

“We are conducting a preliminary review and expect the company to keep affected individuals informed,”
— ICO Spokesperson

LVMH stated that it is taking further measures to strengthen cybersecurity controls, and ensure such incidents are not repeated.

What You Can Do if You’re Affected

Customers in the U.K. who have recently interacted with Louis Vuitton are advised to:

• Monitor emails for breach notification
• Be cautious of phishing attempts
• Review any suspicious account activity
• Contact Louis Vuitton support for confirmation and support